BOLD fashion is a newly born one-hundred-percent Romanian label for clothing and apparel basics. It is launched in late 2010, as the result of a deep research and documentation process, started by a crowd of young professionals with several years of experience in the fashion business. The BOLD label is set to penetrate the Romanian fashion retail market and plans to travel the world with its bold attitude.
BOLD fashion is thought to serve as a basics fashion label, aimed at everybody. We all need a cool t-shirt, a nice hoodie or a fitted piece of leggings. This is why BOLD optimizes good old styles of apparel basics and ads a bold message to it, with the purpose of penetrating the market, by talking to its trendsetters. Proudly made in Romania.